sunglasses ferragamo, Vince Ferragamo Archives
Salvatore Ferragamo’s one hundred Years In Hollywood
Celebs headed to the iconic brand’s just lately renovated Rodeo Drive retailer Wednesday evening to have a good time the anniversary of Salvatore Ferragamo’s arrival in the city of Angels.
Celebrating 100 years since Salvatore Ferragamo himself landed in Los Angeles to make footwear for actresses like Marilyn Monroe, Audrey Hepburn and Rita Hayworth, the brand’s Rodeo Drive retailer opened its doorways on Wednesday night time with a star-laden cocktail occasion. Highlighting a complete store overhaul pioneered by architect William Sofield, the situation now showcases men’s and women’s prepared-to-put on, sneakers and luggage ensconced in luxurious salons, offering loads of privacy for A-record customers.
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Demi Moore (with daughters Tallulah and Scout Willis in tow), Freida Pinto, Camilla Belle, Kiernan Shipka, Angela Lindvall and Cody Horn have been only a few of the stars who stopped by to offer their congratulations to leather-based product director James Ferragamo, inventive director Massimiliano Giornetti, CEO Michele Norsa and Fulvia Ferragamo.
James summed up the evening: “For us, Hollywood is where it all began. It was essential for my grandfather to create unique sneakers for movies and celebrities who became his clients. That is the proper location to create something totally different than all the opposite stores. We actually curated all of the different detailing and materials like the wooden and marble. Consideration to detail is what Ferragamo is all about.”
Belle, sporting a dramatic eye-shadow look and clad head-to-toe in Ferragamo from the fall 2015 collection, gushed concerning the model. “I have a really long and lovely relationship with Ferragamo and Massimiliano, and that i all the time want to be able to assist when i can. It’s just an iconic brand, an iconic sunglasses ferragamo house with the family nonetheless behind it, and I’m so completely satisfied to be here.”
Whereas Moore quickly was whisked into the again of the shop by BFF Eric Buterbaugh (who was hosting an intimate dinner for the Ferragamos and a few choose guests after the event), Shipka caught up with Rumer and Tallulah Willis, who have been attempting on a pair of fur-trimmed platform sandals. Rumer and Tallulah gushed about how much they admired Shipka, who gave us her thoughts on the brand: “They remain so traditional, yet still so fashionable and unique and edgy at the identical time.