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Ferragamo Sneakers Get The Customized Therapy
Salvatore Ferragamo may be a full-fledged vogue model, however its legacy lies in its shoemaking roots: After all, namesake founder Salvatore built his popularity on crafting quality kicks for Hollywood stars like Judy Garland and Marilyn Monroe.
The brand honors that tradition with today’s launch of a brand new customized men’s shoe line, The Tramezza Made to Order program, which permits shoppers to tailor three of its most popular styles, the oxford, monk strap, and monk strap boot. Personalization includes alternative of supplies (like calfskin, suede, ostrich, and crocodile), color (largely impartial browns, grays and black, but in addition burgundy and marine blue), and hardware finishes (in antique gold, palladium, and ruthenium). The method also includes an optional ID stamp on the leather-based sole.
This system is named after Ferragamo’s Tramezza process of handcrafting footwear: “Tramezza” refers back to the thick but flexible layer of leather that’s constructed between the in-sole and the sole. Translation: It’s the reason why Ferragamo footwear are so snug. In all, the hand-achieved method requires 260 standardized phases, including more than 4 days spent shaping the higher a part of the shoe with a last (a form in the shape of a foot) and a minimum of six hours of stitching, nailing, and polishing by an knowledgeable shoemaker.
Although it isn’t the primary time that Ferragamo has offered a made-to-measure program for its men’s shoes (last 12 months salvatore ferragamo belt polyvore they introduced a customized model of the popular Parigi driving footwear, with the brand’s iconic Gancio hardware), it’s the primary time that the Tramezza process shall be available for customization. The ongoing program debuts after the brand’s latest announcement of 2014 CFDA award winner Paul Andrew as head designer of its women’s footwear—further proof that for Ferragamo, almost 9 many years after its founding in 1927, it’s still all about the footwear.