ferragamo refurbishing service, Salvatore Ferragamo Mens belts
Fashion: Ferragamo Returns To Its Roots In L.A
Though he was born in Southern Italy, Salvatore Ferragamo owes lots to Southern California. He got here to Los Angeles in 1923 as a young man in his 20s, first designing shoes for movies reminiscent of “The Ten Commandments,” then opening the Hollywood Boot Shop at Hollywood Boulevard and Las Palmas. There, he constructed the muse for at present’s world ferragamo refurbishing service luxury brand by changing into cobbler to the stars.
Sophia Loren, Marilyn Monroe, Joan Crawford, Gloria Swanson and Audrey Hepburn were purchasers. He even studied anatomy on the University of Southern California to learn how to make his footwear extra snug, earlier than returning to Italy in 1927 and settling in Florence, where he focused on developing visionary designs such as the cage and the wedge heels.
Ferragamo died in 1960, but his identify lives on in the family-run enterprise. His eldest daughter in particular, the late Fiamma Ferragamo, carried on her father’s legacy for invention, by coming up with the classic bow-entrance “Vara” pump in 1978.
Now Ferragamo is returning to Southern California in spectacular trend, giving again to the place where it all began by sponsoring the opening night gala for the new Zoltan Pali-designed Wallis Annenberg Heart for the Performing Arts in Beverly Hills on Oct. 17. There might be guests dressed in glittering crimson-carpet gowns designed by the brand’s inventive director, Massimiliano Giornetti; a runway show of his spring 2014 collection, which debuted just weeks ago in Milan; and a monthlong pop-up store of particular pieces created only for Los Angeles.