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Toronto Mall’s ‘Trend Santa’ Goes Global
An unusually fashionable Toronto mall Santa has gone world, back of ferragamo belt buckle making headlines from North America to Europe.
Images of back of ferragamo belt buckle Yorkdale Purchasing Centre’s hipper version of the man in pink have been printed throughout Canada, the U.S.Germany, France and the U.K.in the week after the jolly character was interviewed by CTV Toronto.
Paul Mason, better generally known as “Trend Santa,” said organizers are “so pleased” with the attention garnered by the distinctive take on a Christmas tradition.
He’s mentioned he’s seen coverage on CNN, GQ and Time Journal. He is also been featured on ABC’s Good Morning America, BBC News, Harper’s Bazaar and The Telegraph.
“Canada’s ‘Style Santa’ brings dapper cheer and charity,” the BBC posted on Thursday.
“Sure, Vogue Santa Is a Factor,” a Harper’s Bazaar headline learn.
“Style Santa in Toronto and Hipster Santa in Portland are delighting parents in all places,” GQ wrote in an online article.
The Telegraph referred to as Mason a “hirsute hunk,” including that the model is “stealing Christmas hearts.
Mason, who has been a male mannequin for more than 30 years, adopted his new id after rising a beard in 2013.
“It just dawned on me. (The beard) form of seemed like Santa Claus however not the unique Santa Claus, with a bit of bit of a vogue twist,” Mason instructed CTV News Channel this week.
The new look for Previous Saint Nick contains designer pink velvet and leather-based jackets, a black belt and boots.
“I’m wearing a velvet jacket, it’s Ferragamo, but I am carrying a velvet jacket,” he instructed CTV Toronto’s Scott Lightfoot last week.
He mentioned some believers still inform him what they’d like for Christmas, but there is no opportunity to sit down on Vogue Santa’s lap.
As a substitute, buyers are inspired to snap selfies with Mason. The mall donates $1 for each Fashion Santa Selfie posted on social media to the SickKids Basis, a charity for Toronto’s Hospital for Sick Children.